Company Profile

Launched in 2006, ItzCash Card Ltd. has evolved from being India’s first and largest non-bank entity to offer prepaid cash cards to presently, the leading holistic payments solutions company. Itz Cash Card Ltd. is the first company which has been issued the Certificate of Authorization, by the Reserve Bank of India (RBI) under the Payment and Settlement. Over the last 8 years ItzCash has helped create deeper significance in the lives of its consumers and thereby added to the Government’s vision of ‘inclusive growth’ amongst all its citizenry.

The company has played a major role since its inception, for empowerment of the unbanked, under-banked segments in India through offering convenient, secured and customized payments solutions. The company’s product range commands wide acceptance – from services to stores to solutions, both in the offline and online marketplace. This in turn has given them the freedom to select an instrument of their choice, be it from the financial, digital or social perspective.

ItzCash is a part of Essel Group, a $2.4 bn business conglomerate, having presence across diverse sectors including media & entertainment, tourism, packaging, publishing and broadcasting and financial services.

The company is headed by Mr. Naveen Surya and ably supported by a team comprising of experienced professionals from the industry.

Our Vision & Mission

Mirroring the government’s own objective and vision, the challenge that we set for ourselves reflects in our mission ‘To create and deliver innovations that will empower each and every individual to handle money in a simple, safe and convenient manner.’

Subsequently, when our mission is accomplished, our vision to become the largest and most trusted Payment Solutions Company will see the light of the day.

The Vision for a New Horizon

ItzCash has a vision to become the largest, most trusted Payment solutions Company by opening up a world of unlimited possibilities for all our customers and stakeholders.

The Mission to reach there

To create innovations that will empower each and every individual to handle money in a simple, safe and convenient manner.

What we do

Considering, the nation’s intent, existing scenario and our ready-state of demographics, ItzCash has been playing a pivotal role to drive India towards a less-cash economy. As that happens, Cash management will be deployed. Every transaction will be made hassle-free & accountable. More importantly, every section of the Indian population will be empowered & will be a part of the inclusive growth.

Envisioning this, ItzCash initiated the concept of prepaid payment solutions to the Indian consumer and various business entities. Since then we have continued building innovations and augmenting our product portfolio with robust technology-driven service & delivery platforms to provide world-class prepaid payment solutions for the future.

Our brand lays its very foundation with the intent to turn the face of the nation around by delivering  brand’s vision and reflecting its identity.

ItzCash Promise

ItzCash has undergone a “change” to ensure that its core identity, values, company vision and mission can encapsulate the brand’s raison d’être and its broad philosophy.   And so emerged, its new baseline ‘possibilities unlimited’.

The truth is that this isn’t just a mere baseline, but an all-encompassing coinage for the brand’s intent and outlook which permeates every action, decision and product associated with the brand. After all, ‘Possibilities unlimited’ is about the way we introduce possibilities to the un-banked/under-banked or how we create an innovative solution for a business to manage cash better.

Our brand will facilitate people and the nation to rise above its current state; to soar higher and achieve more.

We touch your lives

Intention is non-existent, without real effort. At ItzCash, we are working day-in & day-out towards imbibing its philosophy in everything it does.